Market Strategy Drives Fast Mandeville Home Sale

Sometimes selling a home isn't about lowering the price - it's about understanding how buyers search for properties. That was the approach SRSA Residential agent Nick Kallman took when marketing 505 Live Oak Street in Mandeville, turning buyer search behavior into a strategy that put the property under contract in under a week.

SRSA evaluated the Mandeville market and identified that the most likely buyer for this home was searching specifically for a three-bedroom property. In today's market, that extra bedroom represents more than just square footage - it offers versatility as a true third bedroom, a dedicated home office, or flexible living space. The home's square footage was already comparable to many three-bedroom properties in the area, but because it was classified as a two-bedroom, it wasn't appearing in searches filtering by bedroom count, effectively making it invisible to the buyers most likely to purchase it.

Nick temporarily took the property off the market and worked with the homeowner to convert existing living space into a third bedroom - an adjustment designed to change how the home appeared in buyer searches. Once the conversion was complete, the property was relisted as a three-bedroom, two-bathroom home, immediately opening it up to a far larger pool of active buyers. Within one week of relisting, the property was under contract.

"Almost all buyers filter properties by bedroom count, so even though the home had plenty of space, it was automatically excluded. By converting existing square footage into a third bedroom, we put the property in front of a much larger buyer pool," said Nick Kallman.