Rebecca Long is the Director of Marketing and Business Development at SRSA Commercial Real Estate, where she leads strategic initiatives that merge marketing, analytics, and business growth. Since joining SRSA in 2021, Rebecca has rapidly advanced from a GIS and Research Specialist to a leadership role—earning her promotion in under four years by transforming her scientific skillset into real estate expertise.
Rebecca holds a bachelor’s degree in Biological Science with a minor in Business Administration from the University of New Orleans. Her background in biology introduced her to GIS through research on manatees in Lake Pontchartrain, where she developed the technical and analytical skills that now define her approach to marketing. She treats marketing as an ongoing experiment—evaluating what works, adapting quickly, and incorporating innovation to drive measurable results.
At SRSA, she oversees all areas of marketing and business development, including branding, lead generation, campaign strategy, internal systems, and performance tracking. She works closely with brokerage and property management teams to support company-wide growth with cohesive, data-informed marketing efforts.
Rebecca also actively engages with the broader retail real estate community through X Team Retail Advisors. She has collaborated with marketing leaders across the country, sharing tools and strategies to improve national marketing efforts. In 2023, she developed and ran the X Team Marketing & Tech Summit, a national event focused on innovation and collaboration in commercial real estate. She also contributes her expertise to Brandmarch, where she serves as a market expert helping national brands explore opportunities in the Gulf South.
A former Division I cross country and track athlete, Rebecca brings the same discipline, endurance, and competitive mindset to her professional life. Her drive for growth, paired with a strong analytical foundation, has made her a standout leader in both marketing and real estate.
